Plunge for Pink is an event of the "Paint the Town Pink Festival" in Austin, MN. This polar plunge event was started as a way to raise funds for breast cancer research while creating a fun and creative winter activity that is wildly entertaining! Over the past 14years, the participants of this event have combined to raise more than $900,000 towards breast cancer research!
The plunge participants are asked to raise a minimum donation amount of $50 to plunge into the frigid waters of icy East Side Lake. You can jump as a team, or jump as an individual. The idea is to raise as much money as possible to find a cure for breast cancer; to honor or tribute the loved ones we know affected by breast cancer; and to have fun supporting this enormous cause!